How did you attract/ address your audience?

As our intended audience is young adults, we used characters of around this age so that they are able to relate to our film and can imagine themselves in the situation the way our characters are responding.

We used various techniques to attract and grab the audience's attention.

In the beginning, we used a template from Final Cut Pro, which is just a ghostly white blur going across the screen, we feel that this can catch the audience's eyes because then they'll know straight away that the film is going to be along the lines of horror.

Adding tension is created to thrill the audience, we have gained this using the following:

• Music: The non diagetic sound added to the film helps create tension as it has an eery soundtrack, of some slow, elongated and low notes which makes the film more interesting to watch. We kept some diagetic sounds such as the cutting of papers, banging on the door and running, to cut the tention. By doing so, we hope to keep the audience entertained by not just showing the clips with the same non diagetic sounds, but adding more natural sounds. This also engages the audience because they can hear diagetic sounds, so it seems that it's not all artificial.

• Mise en scene: The character's clothing are casual and what would normally worn by teenage girls nowadays. This can relate to our targeted audience as young adults. In sense of locations, we have picked a park nearby college, the targeted audience are more like to relate to this as they are more
  likely the ones to "hang out" in parks, especially after long days of school or college. We also used an abandoned house as part of our film, because the audience could have already be thinking about a "haunted" or "abandoned" place if its genre is horror or thriller.

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• Editing: The way we cut the and edited our clips will hopefully question the audience about what's going to happen later on the film. We showed little clips on our opening scene, which later on will be explained and seen. We think this is very effective as the little clips in the beginning will stay in the audiences' head and be more distinctive, which hopefully make them understand the film more.